Giovanni Mingozzi and Barbisio hats

Giovanni Mingozzi e i cappelli Barbisio

Giovanni Mingozzi – the Bologna-born illustrator who went by Atla, a pseudonym that also became the name of the advertisement agency he founded in the 1920s in his hometown – created a number of posters for Cappellificio Barbisio, a hat company founded in 1862 in Sagliano Micca, Piedmont.

At the time, high-end Barbisio felt hats were renowned and exported all over the world, including the United States. In 1981, Cappellificio Cervo acquired the brand.

Hats off to Mingozzi-Atla’s talent, in creating the great posters in our gallery

October 27, 2015